Smart Marketing Campaigns

Maximize post-purchase revenue with targeted marketing

Place targeted offers where customers naturally engage. AI-powered recommendations suggest products during order tracking checks and shipping notifications for measurable sales growth.

Built for Shopify
Built for Shopify
Shopify
5.0
1,928
Laptop showing targeted marketing campaign with 27% revenue increase analytics
Trusted by 50,000+ Shopify DTC brands
Ka'Chava
Every Pretty
The Period Company
ATOLEA
XTool
Depology

Revenue opportunities for each delivery milestone

Convert order tracking visits to sales opportunities

Display relevant products when customers check delivery status. Each tracking visit becomes a potential conversion.

Enhance shipping notifications value

Embed targeted offers in delivery updates. Customers discover bestsellers at peak engagement moments.

Launch marketing campaigns fast

Pre-built marketing templates and modules enable quick deployment. Start generating revenue without development resources.

Optimize marketing performance

Test placements, products, and discounts systematically. Scale winning combinations based on conversion data.
Woman with phone viewing repeat purchase analytics and product recommendations

Performance metrics from successful merchant campaigns

Measurable revenue impact from merchants using ParcelPanel's tracking-based marketing tools.

15%

New marketing revenue generation

Product recommendations on the tracking page and in email updates drive consistent incremental sales.

22%

Customer lifetime value increase

Strategic add-on offers improve repeat purchase rates and order values.

30%

Higher engagement rates

Delivery milestone offers achieve significantly better click-through performance.

17.4%

CTR on marketing assets

Relevant recommendations on tracking pages consistently drive clicks and support upsell opportunities.

Campaign capabilities designed for maximum conversion

Deploy targeted campaigns quickly with built-in analytics. AI-powered recommendations and flexible placement options maximize conversion potential.
Smart product recommendations on the tracking page

Smart product recommendations on the tracking page

Using an AI-powered algorithm, our system analyzes purchase patterns to showcase bestsellers and frequently bought items when customers view tracking pages.
Flexible placement zones—header, sidebar, or footer—align with natural browsing behavior. Test different positions to find optimal visibility and click-through rates for your audience.
Recommendation logic panel with AI-powered product suggestions and bestsellers
Strategic placement in shipping notifications

Strategic placement in shipping notifications

Embed personalized product blocks in critical delivery messages. Customers see relevant add-ons during moments of high engagement and elevated satisfaction, such as the Out for Delivery and Delivered notifications.
Customizable discount modules include tailored messaging, limited-time codes, and direct purchase links. These elements drive immediate return visits and accelerate repeat purchase cycles.
Order tracking interface with integrated 10% discount offer and shop now button
Performance analytics and continuous optimization

Performance analytics and continuous optimization

Track marketing CTR and conversion orders across all placements. Real-time data shows which tracking page modules and email types generate the most revenue.
Compare click rates by placement and conversion by discount level to gain actional insights. Adjust product selection, positioning, and offers based on actual performance to maximize returns.
Marketing dashboard showing lookups, clicks and conversion order statistics

Turn tracking checks into revenue

Strategic product placements and targeted offers increase sales by 15% while improving customer lifetime value by 22%.

Trusted by 50,000+ Shopify DTC brands

Ever-Pretty
Atolea
XTool
ParcelPanel's customer Ever-Pretty
68%
Drop in WISMO tickets

As Ever‑Pretty scaled globally, long production times created customer anxiety. Without shipment visibility, the support team was swamped with “Where is my order?” and refund-related inquiries.

Ever‑Pretty implemented ParcelPanel's solutions. Customers now track orders and process returns independently while the team uses automation to recover revenue. The result: WISMO tickets dropped 68%, return questions fell 43%, and 54% of refund value was recovered.

Learn more
ParcelPanel's-customer-Ever-Pretty

Real voice from our real customers

Our order tracking software transforms the post-purchase experience. But don't take our word for it – here's what our customers say:

G2 badge: user love us, momentum leader, grid leader, high performer
StarStarStarStarStar
BioBodyBoost
July 4, 2025
United Kingdom

I've been using this tracking app for a while now, and I'm really impressed with the improvements I've seen recently. The features keep getting better, and it's clear the developers are actively working to enhance the experience.

One thing I really appreciate is the customer support — it's fast, responsive, and genuinely helpful whenever I need assistance.

StarStarStarStarStar
Euro Auto Design
August 11, 2025
United States

ParcelPanel is literally the go-to app if you want to an app to give customers accurate real time updates without overpaying. It really did help our business with the seamless integration and the automated e-mails to our customers. Thank you Guys!

StarStarStarStarStar
Ridewave Bikes
July 26, 2025
Australia

ParcelPanel has been a game-changer for our Shopify store! The app is reliable, easy to set up, and provides a seamless tracking experience for our customers. What really stands out is their customer support — fast, friendly, and genuinely helpful! Highly recommend!

Frequently asked questions

How quickly can I see results from these marketing campaigns?

With ParcelPanel's pre-built templates and modules, you can deploy campaigns quickly without development resources and start generating revenue. Since you're targeting high-intent moments—when customers are actively checking their delivery status—these visits naturally convert into sales opportunities. The combination of quick deployment and engaged audiences means you can expect to see initial results within your first billing cycle.

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Can I control which products get recommended and when they appear?

Absolutely. ParcelPanel's machine learning analyzes your purchase patterns to display best sellers and complementary items, but you maintain full control over the recommendations. You can choose flexible placement zones on your tracking page (header, sidebar, or footer) to align with natural browsing behavior.

For shipping notifications, you decide which delivery milestones trigger product blocks—such as out-for-delivery or delivered notifications. You can also customize discount modules with tailored messaging, time-sensitive codes, and direct purchase links to drive immediate return visits.

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Will adding upsell offers to tracking pages and emails annoy my customers?

The data suggests quite the opposite. ParcelPanel's approach achieves 30% higher engagement rates because recommendations appear during peak engagement moments—when customers are already interacting with your brand by checking delivery status or reading shipping updates.

These aren't random promotions but relevant add-ons presented when customer satisfaction and attention are highest. By enhancing touchpoints customers are already using rather than creating additional marketing messages, you're providing value during natural engagement moments, which customers appreciate.

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How do I know which marketing strategies are actually working?

ParcelPanel provides comprehensive performance analytics that track marketing clicks and conversion orders across in real-time. You can monitor which tracking page position generates the most revenue, compare marketing CTR by placement, and measure conversion by discount level systematically. This data-driven approach allows you to test different positions to find optimal visibility and click-through rates for your specific audience, then adjust product selection, positioning, and offers based on actual performance to maximize returns.

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